2027 IRID International Rural Development Innovation Expo officially launched: Technology makes rural areas better

When global food security faces the dual challenges of climate change and geopolitics, and when a new round of technological revolution reshapes agricultural production methods in various countries at an unprecedented speed, rural areas are moving from the traditional "hinterland" to the "forefront stage" of global innovation dialogue. In China, with the inclusion of "digitalization" for the first time in the national strategy of the 15th Five Year Plan, the construction of digital villages has shifted from pilot exploration to large-scale promotion - a systematic change involving trillions of investments and covering billions of farmers is accelerating.

Against this backdrop, the 2027 IRID International Rural Development Innovation Expo (hereinafter referred to as "2027 IRID EXPO") has officially launched and will grandly open from April 1-3, 2027 at the Binhu International Convention and Exhibition Center in Hefei, Anhui. The theme of this expo is to continue "Technology makes rural areas better", and it is committed to creating an international cooperation platform for rural development that truly has a global perspective, technological core, and industrial effectiveness.

Deeply rooted in the actual needs of rural industries in China, with government resources as the link, we have built a comprehensive platform of "policy demand resource" trinity, covering over 1000 cities and counties' rural revitalization bureaus, agricultural and rural bureaus, supply and marketing cooperatives, agricultural reclamation groups, etc. We have released annual policy orders worth billions of yuan, truly realizing the two-way rush of "global technology finding application scenarios in rural China, and Chinese demand connecting solutions on a global scale".

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　　Flagship exhibition for rural revitalization

　　A grand event covering over 40000 square meters of the entire rural industry chain scale

IRID EXPO, as an international expo focusing on the entire industry chain of rural development at home and abroad, covers areas such as digital countryside, smart agriculture and intelligent agricultural machinery, green agricultural products and food, smart animal husbandry and aquatic products, rural cultural tourism, and rural supporting services. It focuses on showcasing cutting-edge scientific and technological achievements and high-tech, products, and solutions for high-quality rural development, empowering industrial upgrading with technology, and driving rural revitalization with innovation.

This exhibition continues beyond40,000㎡The comprehensive industry exhibition scale consists of six indoor industry themed exhibition areas and a 10000 square meter outdoor field practical demonstration area. The Expo takes "ToG+ToB+ToC" as its attribute - policy communication and project cooperation among governments at all levels, business matching and industrial chain coordination among enterprises, brand promotion for end consumers, and national consumption festival - to achieve full coverage of rural industries in all scenarios and links.

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　　Accurately inviting over 30000 professional audiences

　　Direct access to China's trillion dollar procurement market

The 2027 IRID EXPO will be based in Anhui, a major agricultural province in China, relying on the global network resources of the Shanghai Council for the Promotion of International Trade to build a super trade hub driven by both domestic procurement demand and international buyer resources. Expected to invite over 30000 professional visitors to the venue.

At the G-end level, the expo is linked by government resources and covers over 1000 cities and counties' rural revitalization bureaus, agricultural and rural bureaus, supply and marketing cooperatives, agricultural reclamation groups, etc., releasing annual policy orders worth billions. At the national level, modern agricultural industrial parks and modern rural industrial parks urgently need to be built. The organizers will accurately invite the government's rural revitalization procurement team to release tens of millions of orders for county-level infrastructure, agricultural machinery updates, and other projects.

At the B-end level, the exhibition will specifically invite over 500 units including national agricultural reclamation groups, supply and marketing cooperatives/agricultural cooperatives, farmers/forest farms, planting bases, and large-scale growers. As an international expo focusing on the entire industry chain of rural development at home and abroad, the exhibition attracts over 80% of the general managers, directors, procurement, production and other responsible persons from well-known enterprises in key industries to visit every year.

At the international level, the Expo has received authoritative support from governments and commercial institutions in more than 20 countries and regions, including the United States, Israel, the Netherlands, Australia, Moldova, Comoros, Ukraine, etc. Nearly 500 companies and government pavilions have participated in the exhibition. CCPIT Shanghai is continuously promoting the high-quality development of digital agriculture and international agricultural innovation cooperation of the "the Belt and Road", and continuously introducing high-quality international buyer resources such as overseas purchasing groups, international agricultural science and technology companies, and agricultural counselors of various countries in China for the Expo.

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　　Newly upgraded six exhibition areas

　　The entire industry chain covers the future rural ecology

Building on the successful experience of previous editions, the 2027 IRID EXPO will comprehensively optimize and upgrade the exhibition area by combining the latest policy guidance and industry trends, achieving one-stop coverage of the entire rural industry chain

In 2026, the No. 1 central document will be the first to introduce unmanned aerial vehiclesRobotWriting into the file, policy dividends inject strong momentum into intelligent agricultural machinery and equipment. The exhibition area covers categories such as intelligent power machinery, agricultural drones/robots, Beidou navigation autonomous driving, intelligent irrigation and plant protection equipment. The traditional exhibition method for large-scale agricultural machinery and equipment is difficult to visually present operational performance. The exhibition area provides a 10000 square meter real-life demonstration site, providing dynamic demonstration conditions for agricultural drones, intelligent agricultural machinery, Beidou navigation systems, etc. in real operational scenarios, making procurement "seeing is believing".

The "15th Five Year Plan" for the first time includes "digitalization" in the national plan, and "artificial intelligence+agriculture" has become a national strategy. The exhibition area gathers solutions such as agricultural big data platforms, AI algorithm models, IoT sensors, smart farm management systems, and digital traceability. Exhibitors will connect with agricultural and rural departments in three provinces and one city, national level digital rural pilot counties, and large agricultural reclamation groups to seize the trillion dollar market opportunity.

The market size of China's seed industry is expected to exceed 158.1 billion yuan by 2026, and the "15th Five Year Plan" period is a crucial stage for achieving major breakthroughs in the revitalization of the seed industry in the next ten years. The exhibition area covers the entire industry chain categories such as crop seeds, biological breeding technology, intelligent seed selection/seedling equipment, germplasm resource library, gene sequencing and editing, directly facing the four national breeding bases and top seed industry enterprises in China, and connecting with the government procurement and industry cooperation needs in the seed industry revitalization action.

The rural cultural and tourism industry has entered a period of rapid development, with the annual reception of rural leisure tourism exceeding 3 billion people nationwide. The integration of agriculture, culture, and tourism projects has become a key investment direction for local governments. The exhibition area covers new formats such as rural homestay clusters, rural complexes, intangible cultural heritage workshops, smart cultural and tourism systems, and cultural and creative products. Exhibitors will directly connect with local cultural and tourism bureaus, rural cultural and tourism project developers, and operators to obtain first-hand project cooperation opportunities.

By 2025, the production of pigs, cows, sheep, meat, and poultry will exceed 100 million tons for the first time, and the livestock industry is accelerating its transformation from traditional breeding to the direction of "seed source, high efficiency, green, and intelligence". The exhibition area focuses on smart breeding platforms, automatic feeding and environmental control systems, livestock and poultry health monitoring equipment, intelligent feeding and aquatic environment monitoring systems, digital breeding management platforms, etc., connecting with top breeding enterprises and provincial animal husbandry and veterinary regulatory departments, and entering the equipment procurement market brought about by grain saving, consumption reduction, and digital upgrading in the breeding industry.

At the same time as the exhibition, the "Global Green Agricultural Products and Food Consumption Festival" will be held to create an effective consumption event where the exhibition venue is the sales floor and exhibitors are the brand owners. The exhibition area gathers landmark agricultural products, green certified food, healthy food, and pre made dishes, and will continue to collaborate with Bank of China to distribute nationwide consumption vouchers and invite KOCs to check-in and ignite over 2 million exposures, enjoying the benefits of consumption vouchers and the dual traffic support of social media seeding.

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　　Comprehensive upgrade of featured activities

　　3+365 "creates an uninterrupted rural exhibition throughout the year

As an important component of exhibitions, concurrent events not only serve as a barometer of industry development trends, but also represent the long-term value and value of exhibitions. The 2027 IRID EXPO will comprehensively upgrade its concurrent activities and create a multi-dimensional industrial empowerment system:

Continuously creating a "supply and demand through train" procurement docking service, providing exclusive opportunities for one-on-one communication with 500+end users with clear purchasing intentions at the exhibition site for 3 days. During non exhibition periods, the exhibition's unique 'Procurement Matchmaking Community' will meet the real-time matching requirements of both supply and demand sides for 365 days, fully meeting customer development needs.

The expo will be held concurrently20+sessionsHigh standard industry events have attracted nearly a thousand leading representatives from government, industry, academia, research, and application, including experts from the Ministry of Agriculture and Rural Affairs and heads of national research institutes. It is the best choice for expanding high-end networks, brand exposure, and capturing industry trends. Some of the concurrent forums cover cutting-edge topics such as the Smart Agriculture Leaders Summit, Rural Industry Leaders Strategic Annual Meeting, Green Agriculture and Food Industry Upgrading Forum, Rural E-commerce Ecology Conference, Livestock Sustainable Development Summit, Rural Cultural Tourism and Creative Enjoyment Conference, and Global Dialogue on Rural Green Energy.

When technological innovation takes root in fertile soil and global wisdom converges in Jianghuai, the 2027 IRID International Rural Development Innovation Expo will become an excellent platform for decoding policies, connecting the world, and seeking business opportunities. Participate in the 2027 IRID EXPO, jointly build an international rural commercial integration platform, and immediately grasp the pulse of global rural reform!

　　2April 1-3, 027

　　CombineFeibin Lake International Convention and Exhibition Center

　　IRID EXPO International Rural ExpoDevelopment and Innovation Expo

　　Technology makes rural areas better